August 2014 Newsletter
Video 101: Session 4 Pre-ProductionREAD THIS POST
Thinkers. Innovators. Visualizers. Creators. We are far more than just video production services, we create communications to help you educate and engage with your clients.WATCH OUR VIDEO
From corporate communications to marketing, from education to engagement, we tailor experiences unique to you.
For Dummies® is the best way to learn how to do… well anything! In this case, it is how to be a better photographer. This is just one of hundreds of videos we have produced for the popular series of books.
When it comes to domestic violence, Safe Haven provides much needed services to help women and children break the cycle of abuse. Our reenactment of the trauma that many experience helps to uncover the work of this great organization.
Spotlight on the students and staff of Catholic Central High School in Grand Rapids, Michigan.
Four Roses Bourbon is a favorite among whiskey lovers. This video case study shows how Siemens is helping them ensure uninterrupted production consistency and quality at the 24/7 distillery.
Any color… any time… every time. Capsure™ is a revolutionary handheld color-matching tool that provides a powerful, versatile way to find an exact match for any sample. Watch the fun in this entertaining demonstration.
Best of Nature. Best of Science. That’s how Amway describes Nutrilite®. This power-packed video pulls out all the special effects to wow the viewer.
When it comes to service, Siemens is America’s Service Partner. Travel across the country with us to see the customer service team in action.
Learn about the amazing camera we’ve added to the arsenal, featuring full HD Motion Picture Quality and HD Slow-motion.
We look in on Herman Miller’s NeoCon show and capture the excitement of the event.
Attacking childhood hunger one sack supper at a time. Go behind the scenes of Kid’s Food Basket, a community-based volunteer organization that provides at-risk children with a healthy sack supper. Hear how feeding the children is changing the community.
See the exciting highlights from Promat, the leading trade show for the material handling industry. Get introduced to new products, watch demonstrations… experience the show without ever leaving your office.
Get a behind-the-scenes look at the ins and outs of production from Cynthia Kay in our Video 101 series.
We’re more than just video, we understand the importance of a refined message strategy. We leverage our varied expertise to advance your messaging strategy.
Helping you refine and communicate your message is our mission. We listen to your objectives and offer our ideas and unique perspectives.
Our video production process focuses on straightforward communication. Strong messaging crystallizes from clear and concise communications. We take complex ideas and make them understandable through storytelling.
Our work is affirmed by the strength of our relationships. Our clients come back for more. With an expert staff and a state-of-the-art, high definition facility, every aspect of our process is designed to create results for you.
Is this a trick question? I can’t imagine doing anything else. I often say, "When you quit enjoying what you do, you should find a new job." In my case that isn’t likely to happen.
Honest (to a fault) Direct (most people like that) Caring (for family, friends and my community) Passionate (about life and work) Pushy (in a nice way). I know that is more than five words, but I do own the company so I get more words.
Michigan State basketball
Every day is different. Every day is a challenge. Every day I get to think with and for clients.
Spend time with those you love. Be passionate about what you do. Share your time and talents.
OK, this question was obviously intended for someone else. But, if you insist on an answer, it is going to spin class or walking six miles.
Parkmobile – it lets me use a parking meter without coins. I’m not a big fan of cash.
A movie star. I figured I’d learn how to be a producer so I could cast myself in the next Star Wars movie. It didn’t take long to get hooked on the production side of things and I’ve been happy here ever since.
UHF with Weird Al Yankovic. Times have changed… a little.
Planning the next room to remodel on my 100-year-old house. Almost done!
The left lane is for passing.
Integrity, Honesty, Straightforward, Fair, and Trustworthy.
Be more open to new ideas and opportunities to learn and grow.
I love to be on a sailboat or a beach listening to the sounds of the sea and surf while enjoying a cold beverage.
One summer in high school I moonlighted as the Kool-Aid Man at grocery store grand openings across Michigan. Oh yeah!! I’m not proud of that blow up suit, but it was good money back then. Ironically, Time magazine recently included the Kool-Aid Man on a list of the “Top 10 Creepiest Product Mascots.”
“Life’s too short to blend in.”
“Character is how you treat those who can do nothing for you.”
“We lose ourselves in the things we love. We find ourselves there, too.”
A police officer. My grandpa worked for the Detroit Police Department and was one of the best officers of his time. For some reason I thought I’d be great at it.
Mary Poppins – it still is!
Oh my – where do I begin? I love that one day I can be at my desk doing office work all day, and the next day I might find myself at a manufacturing plant in Mexico, and the day after that? Interviewing a physician. And after that? Who knows! It’s really great.
A cannoli in Ventimiglia, Italy. It was freshly made, with candied citrus on top, delicioso!
In the summer, you can find me on a boat at one of the lakes in West Michigan, otherwise I enjoy baking and cooking for friends and family, or reading a good book.
“I have not failed 700 times. I have succeeded in proving that those 700 ways will not work. When I have eliminated the ways that will not work, I will find the way that will work.”
—THOMAS EDISON on inventing the light bulb.
It’s like Family Feud, we all have the same goal, but we might not agree on the answer, and someone will generally say something unexpected.
I would talk to my cat and beg her to keep her mouth shut about what she’s seen.
As an small percentage owner of the Green Bay Packers (I own 1 Share of Packer Stock), I have a vested interest in making sure they do well.
Save the 8 bucks and skip Gigli!!!!
Creative. Precise. Entertaining. Non Sequitur. Turkey Sandwich.
The Settlers of Catan. Though I’m pretty dominant at Chutes and Ladders.
Key West, Florida or on the lawn at a Jimmy Buffett concert.
I love to create, to make something out of nothing.
I pulled an awesome pink tiger out of the crane game at the grocery store. It’s OK to be jealous.
Spending time with my kids as they experience the world.
Probably my Macbook Pro, I have a hard time going anywhere without it.
Not really a big quote guy but if there is a favorite it would have to come from Vince Lombardi. "Individual commitment to a group effort – that is what makes a team work, a company work, a society work, a civilization work."
Dude, buy Apple stock, all of it!
Next to the Wizard in the red robe with the blue hat and the long white beard. Everyone knows that.
I get to play with technology all day long. Who doesn’t want to do that?
A lifetime of good health for my family and friends. Then I’d wish for the genie to take my last wish and leave me alone.
thisiswhyimbroke.com, they sell the best things you will never need
Level 7 Lawful Good Paladin
I like the diversity of activity that videography offers. I’m never shooting the same thing, or telling the exact same story. Instead, I am always learning new things and creating new experiences.
I’d wish for more genies. Sad you didn’t think of that aren’t you?
I always did video as a hobby, but in college I took an elective media class. And after making my first video, I thought to myself… "You could have so much fun with this as a career!"
See what some of our satisfied clients have to say.
"To me what makes Cynthia Kay great at what she does is that she’s always pushing us to get to the next level. That’s the kind of partner/consultant we want."
"We rely on CK & CO to be an extension of our marketing communications organization. Most importantly, they understand our business and how to effectively communicate technical and sometimes complex subject matter."
"Working with Cynthia Kay, you know you’re going to get professional quality video, fast. She and her team not only ‘get’ Siemens, but they are also realistic when it comes to getting projects done on time and within budget, which makes for a perfect combination."
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Video 101: Session 4 Pre-ProductionREAD THIS POST
CK & CO Releases Video 101—Session 3: Do it Yourself or Hire Someone?READ THIS POST
CK & CO Releases Video 101—Session 2READ THIS POST